Queen Sirikit National Convention Center hosts the Thailand Travelution Digital Tech Show for the Tourism Industry

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At the Queen Sirikit National Convention Center, the first digital technology expo for the Thai tourist industry, Thailand Travelution 2022, has started. The purpose of this event is to demonstrate the government’s commitment to its strategy of integrating digital technology into every facet of the country’s economic and social growth.

Chaiwut Thanakamanusorn, Minister of Digital Economy and Society, stated that Thai enterprises are making development thanks to the utilization of digital technology. Because of this, adjustments may be made to the processes involved in manufacturing and services. The implementation of digital technology in Thailand’s tourism sector will assist increase the country’s gross domestic product (GDP), produce cash for the tourism industry, and attract more tourists. When it comes to the implementation of digital technology, Mr. Chaiwut mentioned that rules pertaining to the protection of personal data and online privacy should also be taken into consideration. This would be done with the intention of preserving the privacy of vacationers’ personal information.

Bhummikitti Ruktaengam, the President of the Phuket Tourist Association (PTA), stated that Thailand Travelution will encourage the accessibility of digital technology to enterprises in the tourist industry. Additionally, it would stimulate the use of big data connected to tourism in the process of developing new products and services. He stated that this would be to the advantage of the tourist sector as a whole and would provide opportunity for startups to expand internationally.

There will be three main events taking place during Thailand Travelution 2022.

During the “Tech Talk” sub-activity, industry specialists from the travel and tourist business, as well as representatives from “Unicorn” tech start-ups, will discuss issues with airlines, hotels, insurance, and payment methods. Prize money of 450 thousand baht is up for grabs here.

The “Travel Tech Exhibition” highlights the work of around 30 innovative travel industry business owners. These technologies can be implemented in travel technology, hardware, the metaverse, artificial intelligence, and large amounts of data. Additionally, the show offers business networking possibilities for companies who are involved in tourism and innovation.

In addition, participating in a “Hackathon” activity offers a competitive environment that might result in the finest ideas for creating tourism innovations by making use of data from a “Tourism Data Intelligence Sandbox.” New services will be introduced as a result of these data-driven innovations, which will also boost Thailand’s capacity to compete on an international level.

The Thailand Travelution 2022 will continue at the Queen Sirikit National Convention Center till tomorrow (the 30th of November).

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